Jeff Finley is an artist, designer, writer, musician, and creative entrepreneur. He was a partner at the design firm Go Media from 2006-2014 and founded Weapons of Mass Creation Fest in 2010. Over the past decade he has lived life based around his passion to create and inspire others.

He wrote Thread’s Not Dead in 2006 which helped thousands of up and coming t-shirt designers launch their clothing companies. Jeff got his start by designing album covers, posters, and merchandise for bands and has launched several design related businesses while working at Go Media. He founded Weapons of Mass Creation, a design conference and music festival in 2010 as a way to bring together his passion for music, art, and DIY entrepreneurship.

Growing up in the DIY punk and folk music scene, Jeff became very attracted to the DIY ethos and the sense of authenticity and heart behind the music. He started 3 bands including By Bread Alone and Parachute Journalists, and currently plays drums in Campfire Conspiracy. This passion has bled into all facets of his life.

In 2013, Jeff admitted he was going through depression despite having achieved a lot of his goals. He started waking up early to focus on his own personal development which led to a spiritual awakening and a sense of greater purpose. This inspired him to quit his job and begin a path focused on personal growth and fulfillment. He blogs about his journey at

Thread's Not DeadMy Book — Thread’s Not Dead: The Designer’s Guide to the Apparel Industry

I wrote a book about how to dominate the t-shirt design business. You know, designing shirts for your favorite bands and indie clothing companies and then starting your own line with goals of going big time. This book tells you everything I know about the subject. Available in hardcover and digital ebook/audiobook format for $49.95.

Projects and Collaborations
Selected Clients

Warner Bros Records, Sony Music, Nike, Lincoln Electric, Bravado USA, American Greetings, Adobe, Computer Arts Magazine, Advanced Photoshop Magazine, Cleveland Cinemas, Spice of Life, Muse Content Group, Kelly Green Web, Coca Cola, Rock ‘n’ Roll Hall of Fame, Pepsi, Gym Class Heroes, Signals Midwest, Stolen Parts, Bridge and Tunnel, Caliban, Disciple Clothing, Declaration Clothing, Paint the Stars, All City Media.

Arsenal Customers

Activision, American Eagle Outfitters, Blizzard Entertainment, Comedy Central, Disney, Fender Guitar, JCPenny, MTV, NBC, Rockstar Games, Take-Two Interactive, Tapout, Target, Under Armor, Virgin, Wal-Mart, Warner Bros, and over 60,000 more.

Premium Video Tutorials
Additional Resources and Design Files
Popular Articles and Tutorials by Me
Features, Interviews, and other Press







Speaking Engagements





  • Cleveland Institute of Art